Services

Additional Services

Human Resources

2A Talent Resource

2A Talent Resource is a trusted partner in HR Consultation and Outsourcing services for growing businesses. We specialize in streamlining HR operations, ensuring compliance, and optimizing workforce strategies so leaders can focus on running their business. Our consultants work closely with you to identify organizational pain points and design tailored HR solutions that align with your goals—whether it’s policy development, audits, or full-service HR support.


Ali Yoder

2A Talent Resource | Co-Owner

Ali Yoder is a veteran HR professional with over 20 years of experience in employee relations, workforce development, and organizational strategy. As Co-Owner of 2A Talent Resource, she helps businesses build effective, people-focused solutions. Known for her thoughtful leadership and practical insight, Ali blends strategic thinking with a strong commitment to integrity and culture.


Alyssa Berthet

2A Talent Resource | Co-Owner

Alyssa Berthet is a strategic HR leader and Co-Owner of 2A Talent Resource, with over 20 years of experience in talent acquisition, employee engagement, and workplace culture. She specializes in creating inclusive environments and implementing wellness programs that boost retention, productivity, and morale. Known for her thought leadership on mental health, inclusion, and organizational harmony, Alyssa brings both empathy and strategic insight to every engagement.

Collective Bargaining Agreement
Preparation & Negotiation

Expert guidance in structuring and negotiating agreements that align with organizational goals. 

Interim HR
Outsourcing

Providing interim HR support to maintain efficiency and continuity during transitions.

HR Process
Optimization

Streamlining HR functions to improve efficiency and align with business objectives.

HR
Mentorship

Providing guidance and professional development for junior and mid-level HR professionals through personalized coaching, industry insights, and strategic career support.

Leadership
Development

We accelerate leadership development by refining essential skills and enhancing natural talents, fostering lasting growth through a deep awareness of strengths and areas for improvement.

Succession Planning
& Development

Creating talent pipelines and leadership development programs to ensure long-term success.

Technical Training
Management System

Developing or optimizing training frameworks, including profiles, matrices, needs assessments, and cost structures.

Change
Management

Supporting organizations in adapting to change with proven methodologies for seamless transitions.

Organizational Transformation
& Efficiency

Implementing strategies to enhance structure, processes, and overall performance.

The Human Resources Team


Ali Yoder

2A Talent Resource | Co-Owner

Ali Yoder is a veteran HR professional with over 20 years of experience in employee relations, workforce development, and organizational strategy. As Co-Owner of 2A Talent Resource, she helps businesses build effective, people-focused solutions. Known for her thoughtful leadership and practical insight, Ali blends strategic thinking with a strong commitment to integrity and culture.


Alyssa Berthet

2A Talent Resource | Co-Owner

Alyssa Berthet is a strategic HR leader and Co-Owner of 2A Talent Resource, with over 20 years of experience in talent acquisition, employee engagement, and workplace culture. She specializes in creating inclusive environments and implementing wellness programs that boost retention, productivity, and morale. Known for her thought leadership on mental health, inclusion, and organizational harmony, Alyssa brings both empathy and strategic insight to every engagement.

Marketing

Turn 2 Productions

Turn 2 offers a comprehensive suite of marketing and creative services designed to help businesses grow their visibility, strengthen their brand identity, and communicate their value with clarity and impact. We work closely with our clients to develop marketing solutions that are not only visually compelling but also practical, strategic, and aligned with real-world goals.

Whether you’re building a new brand from scratch, launching a product, or simply need support bringing your ideas to life, Turn 2 combines creativity with technical know-how to deliver results across both digital and print platforms. From websites and videos to marketing collateral and content creation, we’re here to make your message stand out — clearly, confidently, and professionally.


Kenny Crawford

Marketing Manager

After studying biochemistry at UCSD, Kenny switched career paths to pursue marketing where his creativity could be put to use. Kenny has accumulated 10 years of marketing experience, overseeing branding, content creation, and marketing opportunities for Turn 2 and its clients.


Robert Crawford

Lead Programmer & Web Developer

Robert is a talented coder and computer programmer who handles website and software development as well as animation projects. Robert has been instrumental in the development of marketing materials for Turn 2 and many of the partners in the Turn 2 network.

Website Design & Development

Custom websites that are modern, mobile-friendly, and easy to maintain — from simple landing pages to full multi-page builds.

Social Media & Digital Support

Branded templates, posting support, and setup for platforms like LinkedIn, Instagram, and YouTube.

Animation & Motion Graphics

Basic animations, logo reveals, and motion elements to enhance videos or presentations.

Custom Coding & Web Features

Light programming support for interactive elements, custom forms, and web-based tools or integrations.

Marketing Materials

Design and layout of brochures, trade show banners, one-pagers, slide decks, business cards, and other branded collateral.

Graphic Design

Branded graphics for digital or print, including social media content, advertisements, infographics, and signage.

Branding & Visual Identity

Logo design, color palette selection, and brand guidelines to ensure consistency across all touchpoints.

Video Production & Editing

On-site or remote video shoots, with editing services for promotional content, explainer videos, testimonials, and product highlights.

Photography

Event photography, headshots, and branded imagery for use across web, print, and social platforms.

Content Support

Copywriting, proofreading, and content strategy for websites, email campaigns, and marketing assets.

The Marketing Team


Kenny Crawford

Marketing Manager

After studying biochemistry at UCSD, Kenny switched career paths to pursue marketing where his creativity could be put to use. Kenny has accumulated 10 years of marketing experience, overseeing branding, content creation, and marketing opportunities for Turn 2 and its clients.


Robert Crawford

Lead Programmer & Web Developer

Robert is a talented coder and computer programmer who handles website and software development as well as animation projects. Robert has been instrumental in the development of marketing materials for Turn 2 and many of the partners in the Turn 2 network.